Listen " RS307: Doing Less and Doing It Better "
Episode Synopsis
Learning valuable lessons on your journey to success can take a while. Today, Craig shares his insights on this topic as it correlates to Castos and to his goal of creating 200 episodes in 2024. (Spoiler alert: things are going well for him.)
Sometimes the hardest thing to do is to say no to something. As entrepreneurs and bootstrappers, we have ambitions and goals, but it’s not always feasible to say yes to everything you want to do. Those of us working in a micro-SaaS business can find more success by niching down and focusing all our efforts on making one great product or service. So…
Are you niched down as much as possible?
Do you have any comments, questions, or topic ideas for future episodes? Send Craig an email at [email protected]. If you feel like our podcast has benefited you and it might benefit someone else, please share it with them. If you have a chance, give Rogue Startups a review on iTunes. We’ll see you next week!
Highlights:
Updates on Craig’s goal of 200 episodes goal
Gear fatigue and indecision
Finding a recording setup and format that works for you
Interviews versus solo episodes
The difficulties of video over audio content
Founder Minimalism
Doing well with one thing
Diversifying your products or services
Fighting the urge to do everything
Utilizing and building a personal brand
Indirect impact on you and your business
Making what you want to do a little easier
The steps to build and bolster your personal brand
Resources:
Follow Craig on Twitter/X
Castos
Founder Insights
More episodes of the podcast Rogue Startups
RS351: Why Brands Fail on Reddit
17/09/2025
RS349: Ranking In ChatGPT with Devesh Khanal
03/09/2025
RS347: How to Rank Any Brand In AI Results
09/07/2025
RS345: The State Of Search 2025
11/06/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.