Rob and his business partner / wife, Toni, are giving new meaning to the term ‘house band.’After starting his insights career with classic firms like Market Strategies Int’l and Elrick & Lavidge, Rob has been running his own firm, Klein & Partners, for over 20 years focused exclusively on supporting healthcare clients.Rob and Toni are partners in the business and may soon become bandmates with Rob on guitar and Toni holding it down on the drums.We discuss Rob’s research journey and the lessons he’s learned from the greats. And, of course, we talk some rock n’ roll along the way.

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