ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Turning toy cars into 73,000 new followers"
Episode Synopsis
On this week's episode, Callum talks to Tom and Hannah about their key learnings and challenges from delivering Autotrader’s largest marketing activation ever - The Car Hunt.They discuss the importance of blending digital and physical experiences, how they coordinated across multiple UK cities, and what it took to engage millions of users.
More episodes of the podcast Roadmap
Building products for your colleagues
27/08/2025
From Congress to BBC News to freelance
20/08/2025
Interview with our front-end tech leads
30/07/2025
Choosing Value Over Velocity
16/07/2025
Life as in-house lawyers at a tech company
02/07/2025
In God we trust