Million Dollar Ideas: How Jiří Psota Came Up With The Idea For His Pricing Startup Yieldigo

18/05/2023 25 min

Listen "Million Dollar Ideas: How Jiří Psota Came Up With The Idea For His Pricing Startup Yieldigo"

Episode Synopsis

Episode #6 with the co-founder and CTO of Yieldigo which was launched in 2016 and offers a SaaS platform that empowers retailers to obtain key insights in real-time based on their data, whenever they need it. They have grown to over 43 employees and raised €2M in funding.Topics covered:• How Jiří and his co-founder came up with the idea• How they validated it with potential customers and market research• The early days of development and marketing