Retention Chronicles

Por: Mariah Parsons
Ecommerce brands are focusing on increasing customer retention. Join us as we discuss marketing, operations, and the customer experience with top DTC brands for real strategy around generating revenue, email marketing, social media, performance metrics, AI, customer communication, & more in the Shopify ecosystem.

Retention Chronicles is hosted and produced by Mariah Parsons and is sponsored by Malomo, a branded order tracking platform improving the post-purchase experience. Be sure to subscribe & check out retentionchronciclespodcast.com .
172 episodios disponibles

Latest episodes of the podcast Retention Chronicles

Mostrando página 8 de 9

Tim Swindle & Scott Brown (PaddleSmash): Building brand awareness to increase brand recognition 17/10/2022
Mat Bingham (Okendo): 95% of consumers read reviews before purchasing from a new site 10/10/2022
Brian & Mariah: Discussing SMS & UGC, Department stores vs DTC, being cheugy, and texting with abbreviations 06/10/2022
Michelle Paulhus (Olipop): Using post purchase transactional flows to educate customers and generate UGC 03/10/2022
Andy Warren (Tomorrow Agency): There’s a gap between customer expectation and merchant expectation 26/09/2022
Brian & Mariah: Chat about sales and gift cards, high LTV and Disney, Influencers and business, and Instagram and TikTok 22/09/2022
Vasa Martinez (Growthbuster, Perfy, Outer Aisle): Taking potentially transactional touch points and making them personal 19/09/2022
Steve O'Dell (Tenzo Tea): Figuring out cash flow, learning how to sell, and understanding your retention data 12/09/2022
Brian & Mariah: Chatting about Ultra Fast Fashion, LinkedIn, the release of Shopify Collabs, and Gorgias’ $30M Series C 08/09/2022
Sam Samuels & Emma Kimberly, Friendbuy: How to properly incentivize referred customers 31/08/2022
Aaron Dungca, Rebuy: Creating an intelligent shopping experience for your customers 10/08/2022
Marcus Ohanesian, Trellis: Building out a website with the user in mind 26/07/2022
Chase Alderton, Recharge: Taking transactional notifications and turning them into relational touch points 18/07/2022
Tim Masek, 1-800-DTC: Standing out with your customers and outshining competitors 11/07/2022
Marco De Paulis, Whiplash: From shipping fulfillment and logistics to customer satisfaction, all the dots are connected 21/06/2022
Will Laurenson, Customers Who Click: Why customer feedback might be more informative than data 27/05/2022
Brandon Amoroso, electrIQ marketing and Noah Rahimzadeh, Malomo: Almost any Shopify brand can, and should, have a subscription program 12/05/2022
Aminah Fawad and Emma Henderson, Stix: Customer retention from both a marketing and operations POV 19/04/2022
The Jane Siblings, Proper Good: A retention strategy is the difference between a great product and a powerful brand 31/03/2022
Chandler Dutton, Magic Spoon: The magic of the post purchase experience 15/03/2022
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