During the height of the COVID-19 pandemic in Australia, the National Retail Association partnered with Lamb Agency to spread the word about their Digital Lifeline Initiative. Prior to COVID-19, eCommerce made around 10-15% of total retail revenue* whereas new indicators show transactions have spiked up to 81% since March 2020.**The pandemic has forced a change of behaviour and widespread adoption of online retail. There will be a permanent shift to eCommerce as a result. So Lamb Agency put $100,000 on the line to provide digital support to a business challenged by the pandemic.Enter World's Biggest Garage Sale, a profit for purpose retail outlet set to shake up the circular economy.Rebecca Goulter from the National Retail Association caught up with Neville Kajewski from Lamb Agency and Yasmin Grigaliunas, co-founder of World's Biggest Garage Sale, to discuss digital and what the prize will mean for WBGS. Hosted on Acast. See acast.com/privacy for more information.

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