VML Group Creative Director Pat Piper is funny, prolific and one heck of a guy. In addition to cranking out great ads, he has his own podcast called The Shakes on iTunes. Pat and I have fun talking about what it is like having comedic actors who try to one up each other during a comedy commercial shoot. We also mention how he made some of his classic Sonic commercials, which he originated with his old partner, Matt McKay. Of course, he explains what respecting the process means to him. Please give it a listen and I hope you enjoy it. Thank you, Jordan.

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