How Small Beer Are Brewing a Mid-Strength Revolution | Felix James

23/05/2025 47 min Temporada 1 Episodio 103
How Small Beer Are Brewing a Mid-Strength Revolution | Felix James

Listen "How Small Beer Are Brewing a Mid-Strength Revolution | Felix James"

Episode Synopsis

Felix James, co-founder and head brewer at Small Beer, takes us through his brewing journey from childhood experiments to pioneering the world's first brewery dedicated to beers under 2.8%. His passion for biology and fermentation forms the foundation of a revolutionary approach to creating full-flavoured beer with less alcohol.• Started brewing at age 4 with a home experiment using a milk bottle and bread yeast• Biology degree led to professional brewing, beginning at Budweiser where he learned rigorous quality standards• Met business partner James Grundy at Sipsmith, gaining crucial business experience beyond brewing operations• Spent over 18 months developing recipes before launching Small Beer• Designed custom brewing equipment focused on extracting maximum flavour rather than alcohol• Created the brewing system from scratch, taking personal risk when manufacturers initially questioned the design• Pioneered the "mid-strength" beer category in the UK market• Developed the concept of "coasting" as an alternative to alternating between alcoholic and non-alcoholic drinks• Small Beer sits below the diuretic limit, reducing dehydration and hangover potential• Available in Waitrose, Ocado, Majestic Wines, and launching in M&S from June 18thSupport the show

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