#69 - Game-changing Experiences with In-Market Signals | Real Talk about Marketing an Acxiom Podcast

Real Talk about Marketing
15/04/2025 39 min Temporada 6 Episodio 69
#69 - Game-changing Experiences with In-Market Signals | Real Talk about Marketing an Acxiom Podcast

Listen "#69 - Game-changing Experiences with In-Market Signals | Real Talk about Marketing an Acxiom Podcast"

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Episode Synopsis

Jonathan Lucenay and Wally Burchfield join the podcast to discuss how identifying and focusing on active shoppers and their intent signals can drive better experiences for both the consumer and the brand – showing a 5:1 return and increased profits on a transactional basis.Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

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