Host Len chats with Reuven Gorsht from Deeded to discuss the challenges and innovations in the real estate closing process. Reuven shares his personal experience of a disastrous and disorganized closing that inspired his mission to modernize the closing experience for homebuyers. The conversation explores how Deeded’s virtual closing platform tracks and manages documents to ensure smooth transactions, combining human empathy with technology to provide a seamless experience for clients. Security is a focus of the discussion, with Reuven highlighting Deeded’s SOC2 certification and various measures to prevent phishing and fraud. The podcast also touches on the concept of Independent Legal Advice (ILS) and its importance in transactions. Reuven shares compelling statistics showing that 87% of homeowners find mortgage products through referrals, emphasizing the critical importance of creating excellent client experiences in the digital age. Len and Reuven conclude by discussing the future of the industry, pointing to the increasing adoption of digital solutions while maintaining the human touch that builds strong relationships with clients. About Reuven GorshtReuven Gorsht is an entrepreneur with a passion for solving big, challenging problems. He’s helped transform and evolve multi-billion dollar corporations into new business models, products, and paradigms. He’s built several very successful startups from the ground up and knows what it takes to build products, teams, and cultures that can execute with passion.--Contact Len Lane | Brokers for Life: BrokersForLife.caLinkedin: Len LaneLinkedIn: Brokers for LifeFacebook: Brokers for LifeX: @Brokers4LifeContact Reuven Gorsht | Deeded Law Services: Website: deeded.ca Instagram: @deeded.caX: @getdeededFacebook: @getdeededLinkedin: Reuven Gorsht

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