For our next episode of Ready Talk, Jack Johnstone sits down with Matt Lahood, Founder and CEO of The Agency. With than more than 35 years of real estate experience, including 25 years in leadership and growth roles, Matt knows what it takes to significantly grow business and has worked alongside most of Australia’s property industry icons throughout his career. Matt has coached and mentored many of the industry’s finest sales agents to become million-dollar writers and has been recognised with countless performance awards. Jack's talk with Matt delves into the beginnings of The Agency, and the unique approach it takes in the brand to agent relationship, the step away from a franchise model and the changing climate of real estate in Australia.  Matt gives indispensable insight into brand building, the importance of speed in the modern business landscape and how fostering a culture agent autonomy has enabled The Agency to scale where it is today. 

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