Mobile is the New Black

RAIN Summits
04/11/2014 47 min
Mobile is the New Black

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Episode Synopsis

Streaming audio is an enormously popular smartphone activity. What best practices can streaming platforms employ to optimize the mobile opportunity? Moderator: Paula Cordeiro, Radio Scientist/ Digital Designer Panelists: Adrian McDonald, Director International BD & Strategy (Widespace); Shankar Meembat, Founder & CEO (Exaget); Tony Moorey, Content Director (Absolute Radio); Simon Gooch, Nordic Manager (Radioplay at SBS Discovery Radio)

More episodes of the podcast RAIN Summits

RAIN Summit Europe 2015 : The Present and Future of Podcasting 13/11/2015
RAIN Summit Europe 2015: State of the Industry Address 11/11/2015
RAIN Summit Europe 2015: Insights from “Share of Ear” Surveys 11/11/2015
RAIN Summit Europe 2015: Reaching the Mobile Listener 11/11/2015
RAIN Summit Europe 2015: Toward a More Harmonious Audio Ecosystem 11/11/2015
RAIN Summit Europe 2015: Transforming Supply and Demand with New Ad Platforms 11/11/2015
RAIN Summit Europe 2015: The Discipline of Innovation 11/11/2015
RAIN Summit Europe 2015: Case Studies of Successful Audio Campaigns 11/11/2015
RAIN Summit Europe 2015: Audio Brand-Building in a Digital Market 11/11/2015
RAIN Summit Europe 2015: New Insights and Metrics Gained from Mobile 11/11/2015
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