Ep 36: Fake Arrests, Cat Waiters & A Royal Wedding with Daisy Amodio

22/10/2025 40 min Episodio 36
Ep 36: Fake Arrests, Cat Waiters & A Royal Wedding with Daisy Amodio

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Episode Synopsis

What does it take to turn an idea into a brand new industry? In this lively episode of Now Go Create, host Claire Bridges sits down with Daisy Amodio, creative dynamo, founder of The Proposers, a royal wedding planner, and visionary behind 5,000 unforgettable marriage proposals. Claire and Daisy dig into how an impromptu treasure hunt for her brother kickstarted Daisy’s journey from advertising account manager to “queen of proposals,” defying doubters, inventing her own playbook, and genuinely creating a category from scratch. If you’ve ever been told your ideas are ‘rubbish’ Daisy’s story will inspire you to trust your gut, experiment, and persist despite the naysayers.Listen in for Daisy’s take on creating bespoke experiences for an audience of one, and turning Pinterest boards into live events, including dressing up cats and negotiating to have your face on the Eiffel Tower!Here are the highlights: Daisy turned her brother’s proposal into a creative business idea and, despite scepticism, pioneered the proposal planning industryEven after surveying 500 men who dismissed her idea as “rubbish,” Daisy trusted her gut and pushed forwardHow to get personal for an audience of one - Daisy and her team dive deep into clients’ lives, stalking Pinterest boards, social media, and moreSpectacular proposals: From a fake drug arrest in Barcelona to 50 cats dressed as waitersDaisy and Claire discuss the unique challenges of balancing spectacular creative ideas with seamless executionDaisy often says yes first taking on wild requests and figuring out solutions laterDealing with burnout and Daisy’s journey to a more sustainable work-life balance.Daisy urges aspiring entrepreneurs to be determined, trust themselves, and “fake it till you make it”Try this week:Got a “rubbish” idea you can’t shake? Take a small action toward it research, pitch, or share it with someone you trust. Explore your creative niche: What’s your unique story, and how could you double down on it, even in the face of scepticism?About Claire Bridges:Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative. Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.  She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies. Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 50,000 people around the world since starting Now Go Create in 2011.Connect with Claire:Website: https://nowgocreate.co.uk/Instagram: https://www.instagram.com/nowgocreate/Facebook: https://www.facebook.com/NowGoCreateLinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14About Daisy Amodio:Daisy Amodio is the trail-blazing Founder & CEO of The Proposers, the first-ever marriage proposal planning...