Roger Rafson

Radio Influencers
28/05/2024 26 min Temporada 1 Episodio 12
Roger Rafson

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Episode Synopsis

Gen Media Partner's SVP of Political Ad Sales Roger Rafson speaks with Radio Station Consultant's Andy Meadows about his radio origin story, the difference between political and issue advocacy ads and the rules that apply to each, what to expect this election cycle, how radio stations can get more political revenue in and out of election years and more.
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