Why do pub staff resist change — and how do you get them on board? Most pushback isn’t laziness. It’s fear, uncertainty, or poor communication.In this episode, we’ll explore:The 5 biggest barriers to change in pubs (fear of incompetence, loss of control, ripple effects, bad timing, poor comms).The psychology of resistance (loss aversion, social proof, change fatigue).Frameworks like Kotter, ADKAR, and Lewin for turning resistance into support.Real pub case studies: fails and wins.A landlord toolkit for spotting resistance early and flipping it into buy-in.👉 Full written guide: smartpubtools.com/blog 👉 Automate your pub marketing: smartpubtools.net

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