Prioritizing the Human Element of Marketing - Cheryl Overton, Cheryl Overton Communications

PR's Top Pros Talk
07/12/2023 12 min

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Episode Synopsis

Cheryl Overton, Founder and Chief Experience Officer of Cheryl Overton Communications, defines the designing for the margins philosophy and shares how she applies it through her work with clients. Cheryl also explains how brands can obtain loving consumers and discusses her 2024 trend predictions.
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