How To Plan an Effective Holiday Media Campaign

16/09/2025 9 min

Listen "How To Plan an Effective Holiday Media Campaign"

Episode Synopsis

Doug Simon, CEO of D S Simon Media, sits down with Elizabeth Rosenberger, VP of Client Services, and Mike Bako, VP of Media and Content Strategy, to discuss holiday planning tips and emerging trends. Drawing from their extensive experience collaborating with clients and stations, they offer valuable insights to help navigate the upcoming season. D S Simon Media⁠ is well-known as a leader in the satellite media tour industry. The firm produces tours from its studio and multiple control rooms at its New York headquarters. Clients include top brands in healthcare, technology, travel, financial services, consumer goods, entertainment, retail, and non-profits. Learn more about D S Simon Media: https://www.dssimon.com/

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