280. I Asked a 7 Figure Coach How to Scale in the AI Era

11/11/2025 12 min Episodio 280
280. I Asked a 7 Figure Coach How to Scale in the AI Era

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Join our YouTube Channel: https://www.youtube.com/channel/UC4AyHQoKs9H4bpfSIUbE6iA/join  Productive Insights Membership: https://www.productiveinsights.com/membership In this video, I interview a 7-figure coach Olly Richards about how coaches and consultants can adapt and thrive in the AI era. Discover the impact of AI on Google search, content marketing, and email strategies, and learn why building a strong personal brand is more important than ever. Perfect for anyone looking to future-proof their business in a rapidly changing digital landscape.Timestamp:00:00 - Introduction: Adapting to AI as a Coach or Consultant00:21 - Meet Olly Richards: Business Model Shifts00:42 - How AI is Changing Google Search & Content Marketing01:04 - The Impact of ChatGPT on Online Courses01:16 - Is Google Search Dead?02:34 - The New Google: AI Summaries and Fewer Results02:54 - What’s Next for SEO-Driven Businesses?03:16 - Diversifying Beyond SEO: YouTube & Paid Ads03:33 - The Power of Personal Brand in the AI Era04:18 - The Growing Importance of Personal Brand04:23 - Debating the Future of Google Search04:41 - Pivoting to YouTube: Results & Membership Launch05:20 - Learning from Ali Abdaal & Email Marketing05:36 - The State of Email: Spam, Open Rates, and Clicks05:55 - How Niche Businesses Can Still Thrive06:14 - The Changing Landscape of Email Marketing06:33 - Why Factory Email Marketing is Failing08:00 - Creating a Red Carpet Experience for Email Subscribers08:31 - Treating Email as Personal Brand Real Estate08:56 - Earning Your Place in the Inbox09:16 - Writing Emails Without AI09:21 - The Process of Writing Effective Emails10:15 - How Long Does It Take to Write an Email?10:51 - Writing Like You Talk: Adding Personality🍿 WATCH NEXT:- Neil Patel Story from $5 an hour to $100m a year in business - https://youtu.be/tZHLwgm6TsY  - Google Search Is Broken. What AI Recommends Instead: https://www.youtube.com/watch?v=LsPb7gkRTWc&t=13s - Seth Godin Conversation: https://www.youtube.com/watch?v=yKPYFcdQNnI 💌 Free Weekly Productivity Insights: https://www.productiveinsights.com/newsletterMY FAVOURITE TOOLS & GEAR⏰ Thrivecart- Grow income from your existing traffic https://thrivecart.com/private-pilotprogram/?affiliate=productiveinsights⚙️ Automation Agency - A virtual marketing tasks team https://affiliate.automationagency.com/idevaffiliate.php?id=pinsights✍️ Shortform - My favourite place for book summaries - https://www.shortform.com/app/signup?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-8FmFGcVNrjtTAiEtPFjyhIVlIVVhoJ9S74Ssr_K8G6Q63dYi3FAfFoeCSxz_tJahH2WLhb⏰Rescue Time - Track your time and increase effectiveness https://www.rescuetime.com/rp/timesave/plans💬TextExpander- Speed through your emails https://shareasale-analytics.com/r.cfm?b=1512519&u=1911347&m=81274&urllink=&afftrack=&shrsl_analytics_sscid=b1k4%5Fsdaur&shrsl_analytics_sstid=b1k4%5FsdaurMY OTHER SOCIALS:🌍  My website / blog - productiveinsights.com🐦  Twitter -  https://www.twitter.com/AshRoyHelps📸  Instagram -   https://www.instagram.com/AshRoyHelps📱  TikTok -  https://www.tiktok.com/AshRoyHelps👨‍💻  Linkedin - https://www.linkedin.com/in/ashroyhelps/ 🎥  Facebook -  https://www.facebook.com/AshRoyHelpsWHO AM I?If we haven’t met before - Hi, I'm Ash Roy I Help High-Achieving Professionals to Turn their Ideas into secondary income streams, in weeks, not months.Embracing the journey of diversifying income streams entails prioritizing independence, flexibility, and fulfillment alongside established careers.Through my videos here on this channel, my podcast Productive Insights Podcast and via my blog, I share strategies and tools to help you find financial freedom and build a life you love.PS: Some of the links in this description are affiliate links that I may get a kickback from at no additional cost to you 😜

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