Pricing Strategy and Tactics (Double Your Price)

Por: D.A.M. Falzani
A 10-part podcast discussing Pricing Strategy and Tactics, taken from Double Your Price - Winner of The Sales & Marketing Book 2024, Business Book Awards.

⁠https://www.amazon.com/Double-Your-Price-Strategy-Tactics/dp/1292426349/⁠
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https://www.amazon.co.uk/Double-Your-Price-Strategy-Tactics/dp/1292426349/

The audio is provided by NotebookLM AI.

11 episodios disponibles

Latest episodes of the podcast Pricing Strategy and Tactics (Double Your Price)

Pricing Strategies and Psychology 13/12/2024
On the road to success (Double Your Price: Part 10) 16/11/2024
Other strategies companies use for price increases (Double Your Price: Part 9) 16/11/2024
Understanding cognitive bias and behaviour (Double Your Price: Part 8) 16/11/2024
Unlocking Growth. The Internal Rate of Return. What happens if you double your price (Double Your Price: Part 7) 16/11/2024
Challenging your price assumptions (Double Your Price: Part 6) 16/11/2024
Price should almost never be ‘cost-plus’ (Double Your Price: Part 5) 16/11/2024
Why is price so important for growth (Double Your Price: Part 4) 16/11/2024
The enormous influence of price, 'pricing 101', plus some surprises (Double Your Price: Part 3) 16/11/2024
Why Under-Pricing is a Common Business Error (Double Your Price: Part 2) 08/11/2024
Pricing Strategy and Tactics (Double Your Price: Part 1) 08/11/2024
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