Episode Synopsis "Ep. 7 : Trust - What is it & how to get it? Dectech Discusses"

In this seventh episode, Dectech’s founders, Dr. Henry Stott and Professor Nick Chater discuss the topic of trust. Specifically, they explore the intuitive sense we all have of who we do or don’t trust and how it can perhaps be explained. The episode also addresses why we need trust as a society and how businesses can earn and keep it, with reference to interesting Behavioural Science experiments such as the Ultimatum Games, the ABC trust framework we created for companies and our own experience of building trust with brands.

Listen "Ep. 7 : Trust - What is it & how to get it? Dectech Discusses"

More episodes of the podcast Predicting People

• Ep. 8 : Behavioural Economics - Have we reached peak nudge? Dectech Discusses
• Ep. 7 : Trust - What is it & how to get it? Dectech Discusses
• Ep. 6 : AI - Can it protect consumers? Dectech Discusses
• Ep. 5 : Consumer Duty - What are best practices? Dectech Discusses
• Ep. 4 : Inflation - What is it & how do you navigate it? Dectech Discusses
• Ep. 3 : How does giffgaff use Data Science? ft. Ash Schofield
• Ep. 2 : What's the BT customer insight strategy? ft. Georgina White & Philippa Rose
• Ep. 1 : How does Swiss Re apply Behavioural Science? ft. Lizzy Lubczanski