Send us a textIn this episode, Matisse chats with Samiha Fariha about all things media relations.About Samiha FarihaSamiha Fariha is a senior associate at Golin, a global public relations agency. Previously, she worked as a senior consultant at FleishmanHillard HighRoad, a global PR agency, and before that, for three years as an account executive at Torchia Communications, a mid-size PR agency with offices in Toronto and Montreal. Before pursuing a career in PR, she worked in marketing roles in real estate and consulting roles in digital marketing in healthcare, jewellery and luxury goods. She holds a bachelor of arts in political science from the University of Toronto, a post-graduate certificate in public relations from Humber College and a certificate in digital marketing management from the University of Toronto’s School of Continuing Studies. In her free time, she enjoys writing about industry trends. Some of her past stories have been published by leading trade publications such as PR NEWS, Ragan Communications, Agility PR’s Bulldog Reporter and Daily Dog’, Talking Influence and Marketing Magazine Australia.Connect with Samiha:LinkedInX (formerly Twitter)Connect with PR & Lattes:Website: PR & LattesInstagram: @PRAndLattesHost: @MatisseNelis

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