Guiding brands through governance and green goals, with Zaidee Jackson

14/07/2025 25 min Episodio 111
Guiding brands through governance and green goals, with Zaidee Jackson

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Episode Synopsis

In this episode, Lindy Hughson, Managing Editor & Publisher of PKN Packaging News, is joined by Zaidee Jackson, the National Business Development Manager Sustainable Packaging at Ball & Doggett.We kick off our discussion by celebrating some of Zaidee’s recent industry award recognition, including PKN's 2025 Women in Packaging Award for Communications & Marketing Excellence while also reflecting on how the industry resource Ecoporium, developed by Zaidee and her team, has evolved into a platform for education and networking that also helps maintain awareness of the latest sustainability initiatives and constantly changing governance frameworks. We also review the primary difficulties faced by customers keeping up with such changes, the complexity and additional resourcing required to meet sustainability targets, and Ball & Doggett's role as a converter to guide suppliers and brands into the right outcomes. We wrap up by discussing APCO’s decision to pause on EPR fees and get some fun insights into the content that Zaidee is engaging with, then circle back to some favourite packaging on the shelves and what is in store for the year ahead.Links:Sponsor - Trimattwww.trimatt.com - 03 8761 6171 - [email protected] by Ball & Doggettecoporium.com.auPKN Women in Packaging Awards 2025: Winners announcedwww.packagingnews.com.au/women-in-packaging1/pkn-women-in-packaging-awards-2025-winners-announcedAPCO shifts timeline on EPR: Here’s whywww.packagingnews.com.au/latest/apco-shifts-timeline-on-epr-here-s-why ------------------------------The PKN Podcast is produced by Southern Skies Media on behalf of PKN Packaging News, owned and published by Yaffa Media.The views of the people featured on this podcast do not necessarily represent the views of PKN Packaging News, Yaffa Media, or the guest’s employer. The contents are copyright by Yaffa Media.If you wish to use any of this podcast’s audio, please contact PKN Packaging News via their website www.packagingnews.com.au or send an email to [email protected]: Grant McHerronHost: Lindy HughsonEditor: Chris VisscherProducer: Steve VisscherPKN Packaging News - © 2025