In this episode, Lindy Hughson, Managing Editor & Publisher of PKN Packaging News, speaks with Mark Dingley, CEO of Matthews, about the evolution of the Matthews and Reynolds partnership.We begin our discussion by getting a history of the partnership, what prompted the new brand identity, and how it will enhance its capabilities in Australia and New Zealand. We get an insight into the new iteration of the IDSnet v5 package code and assurance platform, which will provide improved accuracy and compliance whilst addressing the growing demand for digital traceability and assurance in packaging. Mark shares how this collaboration will prepare retailers for 2D barcode implementation, the increased necessity for collaboration throughout the value chain, and how Matthews' knowledge base and academy is further preparing them for this evolution in packaging. We also discuss the trends seen in the market sectors in New Zealand and how manufacturers are responding to the rebrand.We wrap up by looking ahead to Matthews’ broader growth strategy that will drive innovation and trans-Tasman collaboration to provide customers long term stability and support.Links:Matthews brings NZ partner into the foldwww.packagingnews.com.au/coding-and-labelling/matthews-brings-nz-partner-into-the-fold2D Barcodes: Where to next?www.packagingnews.com.au/latest/2d-barcodes-where-to-next------------------------------The PKN Podcast is produced by Southern Skies Media on behalf of PKN Packaging News, owned and published by Yaffa Media.The views of the people featured on this podcast do not necessarily represent the views of PKN Packaging News, Yaffa Media, or the guest’s employer. The contents are copyright by Yaffa Media.If you wish to use any of this podcast’s audio, please contact PKN Packaging News via their website www.packagingnews.com.au or send an email to [email protected]: Grant McHerronHost: Lindy HughsonProducer: Steve VisscherPKN Packaging News - © 2025

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