Listen "001 – The Inertia of Engagement"
Episode Synopsis
Why do users stop engaging — or never start at all? In this first episode, Hakan Uzer explores what Newton’s First Law of Motion can teach us about motivation, momentum, and why designing for inertia might be the smartest move you make. This isn’t about hype. It’s about how real behavior works.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.