Listen "Ep 17 - TIA CUMMINGS - Bet On Yourself"
Episode Synopsis
In this episode, Tia Cummings joins to chat about attending an HBCU, career pivots and shifts, finding mentors, deep brand purpose work, meaningful marketing, what it takes to be a great manager, and believing in yourself.
Tia is a strategic brand and general manager with over 15 years of post-MBA experience and a passion for building strong consumer brands. She has been consistently praised for cross-functional team leadership, strategic and analytical thinking, finding and leveraging consumer insights, developing talent, P&L management, creating integrated marketing campaigns, and commercialization. And recently, she has become Senior Vice President Global Brand Marketing Lead at Square.
Tia is a strategic brand and general manager with over 15 years of post-MBA experience and a passion for building strong consumer brands. She has been consistently praised for cross-functional team leadership, strategic and analytical thinking, finding and leveraging consumer insights, developing talent, P&L management, creating integrated marketing campaigns, and commercialization. And recently, she has become Senior Vice President Global Brand Marketing Lead at Square.
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