Information isn’t the gap between failure and success—action is. Path for Growth’s 1-on-1 coaching helps you create a plan and execute on what matters most for your business. Apply today at pathforgrowth.com/coaching.Value is what your customer is paying for, and everything else is waste. In this episode, Alex and Path for Growth COO Zack Estes kick off a new series on operationalizing excellence with a conversation about increasing value and reducing waste. Zack explains why it’s so important to make waste reduction and value a central part of your company culture. He also shares some practical examples of how waste can creep up in your business and what you can do about it. 
Today we’re starting a new series on operationalizing excellence (0:57)
The airplane analogy: Think about the value you deliver and your capacity to sell it (1:37)
How do you define volume and capacity? (6:48)
Why is it so important to set standards and values from the beginning? (14:02)
Value is what the customer pays for; waste is everything else (17:27)
Make sure you know what the customer is actually paying for (21:05)
What holds leaders back from reducing waste? (25:07)
Unintentional vs. intentional waste (30:27)
What’s the biblical justification for reducing waste? (35:10)
Helpful Links and ResourcesPath for Growth MembershipPath for Growth One-on-One CoachingSign up for the Worth It Wednesday EmailLearn more about the 2023 Path for Growth Experience – Leading LeadersDownload the Free Reading GuideJoin Path for Growth on Instagram for more content.
If you’re ready to move beyond just gathering information and start executing on what truly matters, Path for Growth’s 1-on-1 coaching can help. Apply now at pathforgrowth.com/coaching.

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