“What does it mean to talk less about yourself and more about the other person?”  Listening and empathizing, while always important, are really the pillars that make prospecting a truly rewarding activity.  According to Jason Bay, the science of prospecting can be boiled down to 3 key aspects:  - Finding the right fit  - Crafting the message in a customer-centric manner  - Delivering the message the right way.  Jason is the Chief Prospecting Officer at Blissful Prospecting. He’s an outbound sales coach and trainer for B2B reps & sales teams.   In this episode of On the Flip Side, Jason talks about:  - How to master the top prospecting skills. - How to keep prospecting better and be successful at sales. - Sales and prospecting in the time of economic downturn.

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