Pandemic Alcohol Trends and Rum Cocktails

24/03/2021 23 min Episodio 10
Pandemic Alcohol Trends and Rum Cocktails

Listen "Pandemic Alcohol Trends and Rum Cocktails"

Episode Synopsis

Editors Melissa Dowling and Kyle Swartz are joined by colleague Marina Velez, senior product manager, data & insights, for The Beverage Information & Insights Group. Velez talks about the dominant alcohol trends from the pandemic, and reflects on which trends she believes will continue with consumers even as Covid-19 recedes. Next the group discusses the rum category, whether it's growing or shrinking, plus the leading brands and cocktails. Velez even shares the backstory of her family's famous coquito recipe — a flavorful, boozy treat!