From Saving Lives to Storytime: How Kitt Medical and Do Re Mi Books Are Redefining Purpose-Driven Business

19/11/2025 58 min Temporada 2 Episodio 4
From Saving Lives to Storytime: How Kitt Medical and Do Re Mi Books Are Redefining Purpose-Driven Business

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Episode Synopsis

In this episode of Not Just a Number, SRLV Partner Adam Stanley sits down with two inspiring founders leading very different - yet equally mission-driven - ventures: Zak Marks, co-founder of Kitt Medical, and Sam Voulters, co-founder of Do Re Mi Books.Kitt Medical’s anaphylaxis kits have already saved 19 lives across the UK - from schools to stadiums - while Do Re Mi Books is reimagining children’s publishing with beautifully illustrated stories inspired by Japanese and Korean art.Both founders share their journeys from idea to impact - from early prototypes and investor pitches to hiring their first teams, navigating funding rounds, and building businesses rooted in purpose, innovation, and community good.Discover what it takes to scale a purpose-led venture, the lessons learned along the way, and why brand storytelling, collaboration, and resilience are at the heart of every successful business.What You’ll Hear:How Kitt Medical turned a student project into a nationwide lifesaving serviceThe creative process behind Do Re Mi’s beautifully illustrated children’s booksFunding strategies for early-stage startups and what to avoidHow professional services like SRLV support entrepreneurs through financial structuring and growth planningWhy brand storytelling and purpose are crucial for long-term successLessons on leadership, scaling teams, and maintaining company culture through growthKey Moments: 0:00 – Welcome to Not Just a Number: Entrepreneurs, Creativity & Impact01:00 - Real stories of founders turning bold ideas into sustainable businesses - featuring Sam Voulters (Do Re Mi Books) and Zak Marks (Kitt Medical)01:54 – From Penguin to Purpose: Sam Voulters’ Publishing Journey 05:46 – Zak Marks’ University Idea That Became Kitt Medical09:21 – Taking the Leap: From Concept to Real Company10:21 – Validating the Vision: Investor & Industry Feedback12:27 – Building Early Momentum & Raising Seed Funding15:54 – Startup Funding, Cashflow & Financial Strategy17:51 – Mental Resilience, Risk & Sacrifice in Startup Life21:34 – Scaling Teams & Culture: Keeping the Startup Spirit Alive32:12 – Funding Options: Choosing the Right Investors40:15 – Industry Challenges: The Future of Books & Healthcare Innovation46:14 – Proud Moments & Hard Lessons: Founders Reflect52:02 – Advice for New Founders: Storytelling & Action Over Perfection58:59 – Purpose Over ProfitsPrefer to watch? Head over to our YouTube channel to watch the full episode. Not Just a Number is a podcast for entrepreneurs, creatives and industry pioneers who want to grow businesses and protect what matters most to them and to their families.Produced by SRLV - one of London’s leading boutique advisory firms - the show goes far beyond tax and accounting to bring a unique perspective on business, innovative thinking and leadership from the people shaping global industries, including music, entertainment, technology, consumer brands, and private wealth.Each episode’s candid conversation focuses on personal stories, business strategies, top tips and trends - from scaling up companies and international relocations to creative rights and real-world business growth.Whether they are clients or professional contacts, all our guests are friends of our business and so much more than “just a number”. People and relationships always come first at SRLV.[Disclaimer]This Podcast is published for the information of clients and contacts. By accessing this Podcast, you acknowledge that SRLV LLP makes no warranty, guarantee or representation as to the accuracy...

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