Join us as we dive into the world of Marketing with Niall Ratcliffe, an experienced marketing professional. In this episode, Niall shares valuable insights on content creation strategies, emphasising quality over quantity and the importance of crafting resonant messaging. From discussing optimal posting frequencies to the significance of storytelling in marketing, Niall offers practical advice drawn from his own expertise in the field. Anyone looking to navigate the dynamic landscape of modern marketing, this episode a must-listen!Timestamps0:00 - Intro1:28 - What is Story Based Marketing4:41 - When does that story change?10:19 - The Balance of Outsourcing Whilst Having a Hand Still In15:40 - What is your Recommended Quantity of Content?17:09 - What do you Consider a Great Piece of Content?19:35 - What Platforms do you work on?20:52 - Newsletters22:38 - What if your Business Model is based around B2B and B2C?24:19 - Is University worth it in Marketing?27:47 - 3 Top Book Recommendations30:15 - Conclusion========================Connect with Matt Haycox, No BS Business Podcast Host & 8-Figure Entrepreneur. I’m Matt Haycox, entrepreneur, investor, and your straight-talking guide to building a business that actually works. I’ve raised over £750M, built (and rebuilt) 8-figure companies, and learned the hard way what it really takes to win. On No Bollocks with Matt Haycox, I cut through the bollocks to bring you raw conversations with 7–8 figure founders, investors, and experts who’ve been there, done it, and got the scars to prove it. No hype, no theory, just actionable strategies you can use today to start, grow, and scale your business. Whether you’re stuck in your 9–5, building your side hustle, or trying to hit your first £100k month, this is your go-to podcast for entrepreneur tips, startup growth strategies, raising capital, building a personal brand, and avoiding the costly mistakes most founders make. 📩 Get Matt’s free business newsletter for weekly strategies, mindset shifts, and behind-the-scenes lessons → https://nobollockswithmatthaycox.beehiiv.com/subscribe ▶ Instagram – https://www.instagram.com/thematthaycox/ ▶ YouTube – No Bollocks Podcast - YouTube ▶ LinkedIn – https://www.li...

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