In this episode of Never Too Early's Founder Therapy Series, Lauren Ipsen from Decibel sits down with Matt Peters, the former Chief Product Officer at Expel and now a tech entrepreneur. They discuss his journey to becoming a founder, including his early career experiences, the challenges of building his company Fixify, and the learnings from product development to managing investors. Matt shares invaluable insights on the importance of understanding customer needs, building a strong team, and maintaining emotional resilience in the startup world.00:00 Introduction to Never Too Early00:20 Meet Matt Peters: From CPO to Founder01:03 The Founder Itch: Matt's Journey01:48 Building a Product and a Company02:26 Early Career and Key Learnings03:36 The Aha Moments05:07 The Decision to Found Fixify10:30 Challenges and Pivots in Product Development18:22 Go-to-Market Strategies and Customer Insights20:24 Managing Stakeholders and Investor Relations24:49 Building a Strong Founding Team26:05 Effective Hiring Strategies28:16 Onboarding and Early Success31:33 Tracking Success and Setting Goals38:13 Reflecting on Leadership and Emotional Resilience42:07 Conclusion and Final ThoughtsWant more of Never Too Early? Find us on Tiktok, @nevertooearly1 and subscribe  to us wherever you get your podcasts.

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