Despite Kyle Larson's victory in the NASCAR Cup Series Championship Race at Phoenix Raceway, viewership dropped compared to last year. NBC's broadcast earned a 1.44 rating with 2.774 million viewers, down from last year's 1.60 rating and 2.9 million viewers. This decline contributed to a 14% decrease in overall television viewership for the series. However, races on Amazon's Prime Video performed better than expected, with three out of five races garnering over two million viewers. NASCAR is considering changes to its playoff format, while the NASCAR Xfinity Series saw a 10% increase in viewership with a network television schedule.The Daily News Now! — Every city. Every story. AI-powered. Hosted on Acast. See acast.com/privacy for more information.

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