AI vs Creatives

26/03/2024 7 min Temporada 2 Episodio 13
AI vs Creatives

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Episode Synopsis

Mike Carr discusses how AI, exemplified by ChatGPT and others, has surpassed human naming consultants in generating names by understanding nuances and storytelling templates. He introduces Rag (Retrieval Augmented Generation), an AI technology that scrapes the internet for current data to inform naming processes, ensuring modern and relevant outcomes. While acknowledging AI's potential to replace human jobs, particularly in customer service and radiology, Carr emphasizes the importance of human expertise in guiding AI processes. He sees AI as an opportunity for professionals to enhance their skills and provide better solutions to clients by combining domain expertise with AI capabilities. Carr concludes by stressing that AI amplifies skills but doesn't democratize them, underlining the continued need for human connection and expertise in leveraging AI effectively.