MUSIC POLITRICKS 15 | CALVIN MERCI ON HOW THE ROBOT BOII BRAND WAS BUILT LOCALLY & INTERNATIONALLY | THE IMPACT OF AMAPIANO | BUILDING A BRAND 101

06/08/2024 37 min

Listen "MUSIC POLITRICKS 15 | CALVIN MERCI ON HOW THE ROBOT BOII BRAND WAS BUILT LOCALLY & INTERNATIONALLY | THE IMPACT OF AMAPIANO | BUILDING A BRAND 101"

Episode Synopsis

Brand manager, Calvin Merci details how he came into the picture to help build the Robot Boii brand. He shares the importance of music content, particularly amapiano, in solidifying the brand and surpassing local and international borders. Intention from the very beginning is everything and Calvin Merci tells it all.

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