ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Best practices and learnings for CX on AI - the do’s, don’ts and what the future holds? With Charles Weiser"
Episode Synopsis
Best practices and learnings for CX on AI - the do’s, don’ts and what the future holds? With Charles Weiser In this podcast, special guest Charles Weiser, a distinguishedleader in customer experience and loyalty, shares his career journey, highlighting roles at British Airways, a UK bank, RAMS home loans, National Australia Bank, and Optus, where he established Australia's most awarded CX team. He emphasises the importance of building customer trust and creating meaningful experiences, as seen in RAMS' successful mortgage market disruption and Optus' innovative CX principles. Charles also discusses his experience with unique initiatives that celebrated cross-functional contributions to customer experience. Charles Weiser – ex-CXOLinkedin - https://www.linkedin.com/in/charlesweiser/More about Charles: CEO and Board Director with a track record of leading AI-driven and digital transformation across complex, regulated industries. I help organisations harness emerging technologies, particularly AI and automation, to deliver smarter customer experiences, accelerate growth and unlock strategic value at scale. Known for balancing innovation with commercial and operational discipline.In parallel, I bring deep, hands-on executive experience across financial services, telecommunications, aviation, and fintech. I’ve led large-scale transformation, customer-led growth and business model reinvention in both ASX-listed and private equity-backed environments across Australia, the UK, and globally.✔️ Trusted by boards, founders, and investors for clear strategic leadership✔️ Experienced in regulated sectors with strong governance and risk frameworks✔️ Passionate about building high-performance cultures that thrive in disruption Visit @more2marketing www.more2marketing.comDon't forget to follow to be the first to hear the next podcast and for transcripts. Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please contact us.
In God we trust