Optimizing for AI Search: What B2B Marketing Leaders Need to Know | Ep 56

16/04/2025 13 min Episodio 57

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Episode Synopsis

Struggling to stay ahead of AI-driven changes? Book a strategy session with 50 Marketing. https://www.50marketing.com/contact/This week, Bill explores the rapidly evolving impact of AI on B2B marketing and manufacturing companies. From the rise of AI-powered search tools to the implications for your digital content strategy, this episode dives deep into how artificial intelligence is shifting the rules of engagement for marketers and the C-suite alike.Bill shares what we're learning from our clients, discusses how Google’s AI Answers and new search experiences are disrupting traditional SERP strategies, and offers practical steps for manufacturers to future-proof their marketing efforts in this dynamic landscape.Connect with Bill on LinkedIn: https://www.linkedin.com/in/bill-woods-i/Follow 50 Marketing: https://www.linkedin.com/company/50-marketing/Enjoyed this episode? Don’t forget to subscribe to our channel for more insights from industry experts, and let us know your thoughts below!

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