In this episode of Missing Half, Bill and guest Will Woods discuss the evolving landscape of social media for B2B marketers. Will, our 2024 summer intern, has spent several years unpacking the world of digital marketing. From his own personal brand to college organizations, Will's experience has provided expert-level knowledge of everything social media. Bill and Will explore the importance of avoiding generic strategies, the shift from old-school marketing strategies to modern content creation methods, how to build scalable content systems that enhance creativity, and overcoming the fear of using fresh and eye-catching strategies within the B2B sphere. ➡ Enjoyed this episode? Don’t forget to subscribe to our channel for more insights from industry experts, and let us know your thoughts below!Connect with Will on LinkedIn: https://www.linkedin.com/in/will-woods-ii/ Connect with Bill on LinkedIn: https://www.linkedin.com/in/bill-woods-i/ Follow 50 Marketing: https://www.linkedin.com/company/50-marketing/Learn more about 50 Marketing on our website: https://www.50marketing.com

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