Listen "Harnessing Multi-Platform Media with Boye Fajinmi of The Future Party"
Episode Synopsis
Boye Fajinmi, co-founder of The Future Party, a community-based media brand with a daily newsletter reaching 200K subscribers, joins Erik Torenberg to share insights on transitioning from community events to a comprehensive media company, the power of specialized newsletters, and the necessity of diversifying revenue streams. Grow and monetize your newsletter with Beehiiv: head to https://Beehiiv.com and use code “EMPIRES” for 20% off your first three months.🔥 Apply to join over 400 Founders and Execs in the Turpentine Network: https://hmplogxqz0y.typeform.com/to/JCkphVqj--RECOMMENDED PODCASTS:🎙️ This Won't Last - Eavesdrop on Keith Rabois, Kevin Ryan, Logan Bartlett, and Zach Weinberg's monthly backchannel. They unpack their hottest takes on the future of tech, business, venture, investing, and politics.Apple Podcasts: https://podcasts.apple.com/us/podcast/id1765665937Spotify: https://open.spotify.com/show/2HwSNeVLL1MXy0RjFPyOSzYouTube: https://www.youtube.com/@ThisWontLastpodcast—SPONSORS: BEEHIIVHead to https://Beehiiv.com and use code “EMPIRES” for 20% off your first three months. _LINKS:The Future Party: https://futureparty.comLinkedin: https://www.linkedin.com/in/boye-fajinmi/Instagram: https://www.instagram.com/boye/?hl=enSubscribe to the Media Empires Newsletter: https://media-empires.beehiiv.com/—X / TWITTER:@eriktorenberg (Erik)@thefutureparty (Boye)—TIMESTAMPS:(00:00) Intro(00:29) Evolution and strategy of The Future Party(04:35) Navigating the newsletter ecosystem(08:44) Niche targeting(10:27) Future aspirations and media diversification(12:06) Power of events in media growth(14:47) Sponsors: Beehiiv and Metaview(16:54) Exploring different mediums(19:57) Role of events and activations(24:11) Monetization strategies and subscriber engagement(27:16) Importance of value creation(29:10) Wrap—This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you and your company, email us at [email protected].