Empowering Sales Success--The Role of Marketing in Sales Enablement: Owen Richards on Marketing Smarts [Podcast]

Marketing Smarts from MarketingProfs
26 min
Empowering Sales Success--The Role of Marketing in Sales Enablement: Owen Richards on Marketing Smarts [Podcast]

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Episode Synopsis

The best thing you can do for your sales enablement, says podcast guest Owen Richards, is fix your Sales and Marketing alignment. Empathy between the two teams leads to shared celebrations of success.

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