In this episode we chat to James Davies, HSBC's Director, Marketing Strategy, Insight & Effectiveness in partnership with the Trinity College Dublin's DUBES Society.Jamesis an accomplished marketeer with over 15 years of experience driving bold, global marketing strategies, particularly in financial services. Known for turning complex business challenges into winning brand platforms, he’s led high-impact teams at HSBC and first direct across the UK, Canada, and Asia.Currently heading up Marketing Strategy, Insight, and Effectiveness at HSBC UK, James is all about harnessing creativity, data, and tech to fuel brand growth. Along the way, he’s earned multiple Effie and Markies awards for campaigns that make a real impact.With a degree from Trinity College Dublin and a passion for sustainability and diversity, James thrives on building collaborative teams and delivering standout marketing solutions that drive results.

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