Episode 16: What I found Works To Lower Advertising Costs

27/05/2025 40 min

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Episode Synopsis

If your ads aren’t converting, your content isn’t landing, or your customer acquisition feels like guesswork, you’re not alone. In this episode, I share what I’ve learned from testing 10+ ads per week, simplifying messaging, and doubling down on what actually works in early-stage marketing.We’ll cover:Why broad marketing messages fail (and what to do instead)How simplifying your offer increases conversionsThe exact ad metrics I use to test, kill, and scale campaignsWhy static images might outperform videos for new advertisersHow much time you really need to spend on your acquisition channelThis is a tactical, behind-the-scenes look at how I’m building and optimizing my marketing engine in real time—so you can skip the trial and error.YouTube