Welcome back to another episode of Make Marketing Make Sense! In this episode, our host Josh Owen sits down with Will Scott, CEO and Co-Founder of Search Influence, to explore the exciting world of AI and SEO marketing. Will shares the story behind Search Influence and highlights the core elements of effective SEO: keywords, content, and links. Discover how the company focuses on achieving tangible results and ROI for their clients through strategic SEO and online ads.


Will reveals innovative ways to leverage AI tools like ChatGPT for content creation, ensuring it matches your unique voice and optimizes for key search terms. He introduces the "AI sandwich" method, which combines human prompts, machine outputs, and human refinements, and discusses tools like Wave.video for generating video content and Make.com for automating content workflows. These AI tools can significantly enhance efficiency and productivity in content creation.If you're eager to understand how AI can transform your SEO strategy and drive results, this episode is a must-listen.If you're eager to understand how AI can transform your SEO strategy and drive results, this episode is a must-listen.


Our show's host, Josh Owen, is the co-founder of Comfy Stone, a New Orleans-based video marketing company. With a solid foundation of over 5 years in guiding brands toward leveraging video content for business growth, Josh brings a wealth of expertise to the table. His experiences have taught him valuable lessons in video marketing, and he continues to adapt and learn as the world evolves.



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