ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Podcast 26 - B2B Loyalty"
Episode Synopsis
In this podcast we explore the growing phenomena of Business-to-Business loyalty programmes where companies reward clients for purchasing products rather than directly rewarding the end consumer. With special guests Mark Maclure of Stream and our very own Adam Posner.
More episodes of the podcast Loyalty Wired
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Podcast 82 - Cracking the Code
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Newscast 26 - The Premium Reward Card Wars
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Podcast 81 - Hotel Loyalty
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Podcast 80 - Digital Native Loyalty
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Podcast 79 - Loyalty on Holiday
10/08/2025
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