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Listen "Newscast 5 - Sonesta Travel Pass and the Empire State Building"
Episode Synopsis
In the saturated world of hotel loyalty, how can you make an impact in best-customer relationships? Rick Ferguson chats with Sonesta Hotels' Kevin McCarthy about the opportunities and challenges of relaunching a loyalty program in a crowded marketplace. Also, Rick debuts the launch of the Empire State Building Ambassador program and Iain Pringle explores the explosive growth of retail media with SG-Retail's Steve Gray.
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