ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "An introduction to marketing"
Basic elements about marketing
Listen "An introduction to marketing"
More episodes of the podcast Listen and Learn Personal Selling & HRM
- Advertising appeal
- Message Development
- Advertising Appeal
- Audience Selection -Target markets
- advertising-meaning, features and importance
- Types of advertising
- Sales Reports and Documents
- Types of sales situations
- characteristics of a successful salesman
- Sales as an attractive career
- Personal selling as a part of marketing mix
- Features/nature of personal selling
- Marketing in action-Nike
- job evaluation
- work life balance
- Grievance handling and redressal new
- Transfer and promotions in an organisation
- Empowerment of employees
- fringe benefits 2
- Counselling of employees
- HR Audit
- performance linked compensation
- Incentive based compensation plan
- Supplementary Compensation
- Training
- Compensation-objectives and components
- Human Resource Planning
- Social security and social assistance
- Safety of industrial workers
- Health and safety of employees
- Employee welfare/labour welfare
- work life balance
- Concept of motivation,Maslow"s theory
- Prospecting
- An introduction to marketing
- AIDAS theory of selling
- HR audit
- Human Resource planning
- Good industrial relations
- Councelling Employees
- Transfer and promotions
- grievance handling
- Social Security-concept and rationale
- Employees health
- Employee welfare/labour welfare
- Performance based compensation
- Incentives in the compensation plan of organizations
- Fringe Benefits2
- Fringe Benefits
- Compensation management
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