The REAL Difference Between Nike And Adidas In India

11/02/2025 1h 16min
The REAL Difference Between Nike And Adidas In India

Listen "The REAL Difference Between Nike And Adidas In India"

Episode Synopsis

We dive deep into the secrets of building a ₹300 crore brand with one of the brightest minds in the business world. We cover everything from turning a ₹10K investment into a massive empire to navigating cultural challenges and competition! Learn about the nuances of India's growing market and why manufacturing locally can be a game-changer for businesses.0:00 - Trailer  0:57 - Introductions  0:59 - How to build a ₹300 Cr brand  2:06 - What is the PLI scheme?  5:29 - Turning ₹10,000 into ₹300CR  8:43 - First trade experience  23:33 - Facing cultural misunderstandings?  26:28 - Why manufacture in India?  31:15 - China’s tech in your product? Reebok & Adidas too?  36:54 - Why founders still struggle with products  43:56 - Best-selling product on your website?  45:39 - Competing with celeb-backed brands  47:51 - Business economics breakdown  52:55 - Online vs. offline market in tech  56:22 - What is the China+ strategy?  1:02:17 - Step-by-step brand-building process  1:05:32 - Funniest customer feedback ever  1:07:52 - Why you need a strong team to scale  1:11:11 - Rapid fire round!  1:12:30 - Technosport’s vision for 3-5 years  1:14:31 - Final thoughts  Discover the step-by-step process of brand-building, valuable insights into the China+ strategy, and how to thrive in both online and offline markets. We also explore the economics of business and discuss how founders can avoid common pitfalls and scale successfully.If you're a startup looking to raise funds do submit your information here - https://www.lakhanifinancialservices.com/lets-talk/ for any business-related questions:E-mail: [email protected]@lakhanifinancialservices.com Instagram: https://www.instagram.com/ca_devanshl...Facebook: https://www.facebook.com/profile.php?...LinkedIn: / devanshlakhani-financial-services

More episodes of the podcast LevelUp with Devansh Lakhani