Zeptolab | Balancing Ad Monetization with User Experience

LevelUp
03/09/2018 20 min Temporada 1 Episodio 8
Zeptolab | Balancing Ad Monetization with User Experience

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Episode Synopsis


Jane Anderson, Head of Ad Monetization at Zeptolab, shares how she’s seen the game industry change over the last few years, provides insights on how to successfully balance user experience with ad monetization, and discusses the huge potential for brand advertisers in the gaming space. Read the edited highlights here: https://www.ironsrc.com/podcasts/balancing-ad-monetization-with-user-experience/

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