Brand-building research, Niche blogs, and 1.7 million TikTok followers: Legally Contented Lowdown

01/09/2023 40 min Episodio 70
Brand-building research, Niche blogs, and 1.7 million TikTok followers: Legally Contented Lowdown

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Episode Synopsis

In this episode, Wayne Pollock, the founder of the Law Firm Editorial Service and the host of Legally Contented, recaps the five most recent interview episodes of the podcast, includes clips from them, and provides takeaways from each episode for lawyers and legal industry in-house marketers that can help them boost their content marketing and thought leadership marketing efforts.In this episode, Wayne recaps:Episode 60 - Developing an original research program to build thought leadership - Erin BalsaEpisode 62 - Small law firm, Big niche blog bringing in the clients - Shane McCallEpisode 64 - Building a law firm off of 1.7 million TikTok followers - Paige Sparks & Samantha SparksEpisode 66 - The anatomy of a successful law firm PR campaign - Megan BravermanEpisode 68 - The secrets of a prolific legal content creator - Steve FretzinYou can watch the video recording of the episode here: https://www.youtube.com/watch?v=r5f9PlU1cGM About Wayne Pollock/the Law Firm Editorial ServiceLearn more about Wayne Pollock, the host of Legally Contented: https://www.linkedin.com/in/waynepollockLearn more about the Law Firm Editorial Service: http://www.lawfirmeditorialservice.com/Do you have any idea how much money your firm is losing when its lawyers write thought leadership marketing and business development content themselves? Learn how much with the Law Firm Editorial Service's Thought Leadership Cost Calculator:  https://www.lawfirmeditorialservice.com/thought-leadership-cost-calculator/Check out blog posts and videos designed to help you and your colleagues improve their content marketing and thought-leadership marketing efforts: https://www.lawfirmeditorialservice.com/bloghttps://www.youtube.com/@lawfirmeditorialserviceDo you know a lawyer, law firm, or company serving the legal industry doing big things with their content marketing and/or thought leadership marketing that we should feature? Please email us at [email protected]

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