About Ant PughAnt is a self-employed learning design consultant and instructional designer, with a career in learning and development spanning twenty years, with experience working in several continents, and global clients including ANZ, Westpac, Link Group, Microsoft and Carnival. He is renowned for using a performance-based approach to design training, passionate about implementing human-centred solutions to change behaviour, improve performance and deliver measurable business results.Key takeaways:The vast majority of learning is ineffective. Ant unpacks how a great learning designer questions everything and trusts their instincts. It’s very easy to just copy what others are doing, but if you ‘break out’ of the L&D world and review how else you learn in your day-to-day life, it’s easier to think outside of the box.Writing is a great way of teaching (and learning). From writing a daily email to his mailing list, Ant has become a better writer and has learnt a lot more about learning design. Find your medium where you can capture – or report – daily on what you have learnt or thought about to a community, no matter how small.Some of the biggest blockers for writing are not knowing who you are writing to and your mindset around writing. Ant has reframed what writing is to him – it’s about documenting, not creating content. This has been a powerful way to beat overwhelm for Ant, which enables him to write so frequently in a flow state. Focus on being a reporter rather than a leader or teacher, and simply share with others what has worked for you so far.Chapters:(00:00:00) Introduction.(00:02:26) How to become a better learning designer.(00:04:34) Ant’s strategy to seeing things differently.(00:07:10) How to move forward in new ways of thinking.(00:13:57) Why learning designers should write more.(00:17:41) Making the time to write daily and Ant’s writing process.(00:21:20) Some of the biggest blockers for writing – and how to overcome them.Links from the podcast:Subscribe to Ant’s daily newsletterConnect with Ant on LinkedInFind more about Ant PughCheck out GaryVee’s YouTube channel,Watch GaryVee’s ‘Document, Don’t Create’ video on youtubeWatch recording of Sprout Labs webinar ‘Creative thinking for learning designers’

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