At the end of his first week working in public relations, Dusty Weis did something so dumb, he could have been fired on the spot. During a meeting with one of his new bosses, prominent Milwaukee politician Jim Bohl, Dusty made a bad assumption and recklessly insulted Jim to his face.
But Dusty wasn't fired, and the two went on to work well together at City Hall for five years. But they never again spoke about what was said on that fateful day in 2012.
Until now.
With the help of colleague Ken Leiviska, Dusty recounts the hilarious tale of the dumbest thing he ever did. Then, he and Jim revisit the insult to note some important lessons for media professionals transitioning into a career in political PR. And finally, Dusty checks in with two other City Hall officials, city clerk Jim Owczarski and public information manager Bill Arnold, to see just how close he actually came to getting fired in his first week on the job.
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